DIVCARE SITE DESIGN

THE PROJECT

DivCare is a Portland based child care service providing reliable care to parents attending tech or industry events. They aim to provide a much needed service to allow parents to take part in Portland’s tech community. They work with event organizers and parents to provide accessible, interactive care for children.

THE PROBLEM

DivCare’s current site design has too many points of contact. Potential clients need a digestible contact user flow that conveys the reliability of the service itself. Condensing all contact forms and information will improve navigation and user engagement.

ORIGINAL SITE

home.png
parents.png
event.png
scheduling.png
contact.png
 
navbar.png

All of these points of contact make the user unsure if they are submitting in the correct area. Language is confusing as well.

INITIAL SKETCHES

Page_1.png
Page_2.png
Page_3.png
Page_4.png

PERSONAS

personas.png

SITE ARCHITECTURE

site_IA.png

WIREFRAME SELECTIONS

home_wireframe.png
event_wireframe.png
parents_wireframe.png
contact_01_wireframe.png
contact_03_wireframe.png
contact_02_wireframe.png

FINAL DESIGNS

events.png
parents.png
about.png
contact.png
imac.png
divcare.gif

THE OUTCOME

A much cleaner site design that improves user interaction. The client was impressed with the ease of use and the condensed form section. There is opportunity to add additional tabs for specific events and to add in additional positive feedback as DivCare grows its business. This was an interesting exploration of information gathering and creating effective communication.

Visit the live site.